Privacy Policy
Effective Date: 3/25/2025
Erica the Coach LLC is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our fitness app Erica the Coach and our website https://pilateswithericathecoach.com.
By accessing or using our Services, you agree to the collection and use of information as described in this Privacy Policy. If you do not agree, please do not use the Services.
1. Information We Collect
We collect various types of information to provide and improve our Services.
1.1 Personal Information
When you register or use our Services, we may collect:
• Name
• Email address
• Phone number
• Date of birth
• Account login credentials
• Payment details (for premium subscriptions, if applicable)
1.2 Health and Fitness Data
As a fitness app, we may collect certain health-related data you provide, including:
• Height and weight
• Activity and workout history
• Calories burned
• Fitness goals
• Heart rate (if synced with wearables)
• Other biometric data
Note: We do not collect medical data or use the App as a substitute for professional medical advice.
1.3 Device and Usage Information
When you use the App, we may automatically collect:
• IP address
• Device type and operating system
• App usage data (e.g., features accessed, session duration)
• Location data (with your consent)
2. How We Use Your Information
We use the collected information to:
• Personalize your fitness experience and recommendations
• Track progress and provide workout insights
• Process payments and manage subscriptions
• Send reminders, updates, or motivational messages
• Improve the App’s performance and user experience
• Comply with legal obligations and prevent fraud
Marketing Communications: If you opt-in, we may send promotional emails or push notifications. You can opt out at any time.
3. How We Share Your Information
We do not sell, rent, or trade your personal information. However, we may share it in the following cases:
• With Service Providers: We may share data with third-party vendors who help us operate the App (e.g., cloud storage, payment processing, customer support).
• With Wearables & Health Platforms: If you sync with Apple Health, Google Fit, or other services, we may share fitness data based on your preferences.
• Legal Compliance: If required by law or to protect our rights, we may disclose your data to legal authorities.
• Business Transfers: In the event of a merger, sale, or acquisition, your data may be transferred to the new entity.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
• Analyze usage patterns and improve functionality
• Store your preferences
• Deliver targeted advertising (if applicable)
You can manage cookie settings in your browser or device.
5. Third-Party Links and Integrations
Our App may link to third-party websites or services (e.g., social media, fitness wearables). We are not responsible for their privacy policies, so please review them separately.
6. Data Security
We take reasonable security measures to protect your data from unauthorized access, alteration, or disclosure. However, no system is completely secure, so we encourage users to use strong passwords and keep login credentials private.
7. Your Rights and Choices
You have the following rights regarding your data:
• Access & Update: You can review and update your profile information in the App.
• Opt-Out of Marketing: You can unsubscribe from marketing emails and disable push notifications in your settings.
• Data Deletion: You may request that we delete your personal data by contacting us at [Your Contact Email] (subject to legal obligations).
• Revoke Health Data Access: If you’ve synced wearable or health apps, you can manage permissions in your device settings.
8. Children’s Privacy
Our Services are not intended for users under 13 years old (or the minimum age required in your country). We do not knowingly collect data from children. If we learn that a child’s data has been collected, we will take steps to delete it.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. If we make material changes, we will notify you via email or within the App. Your continued use of the Services after any changes constitutes acceptance of the updated policy.
10. Contact Us
If you have any questions or concerns about this Privacy Policy, you can reach us at:
Erica the Coach LLC
ericalynn@enhancedbodyandmind.com
Dade City, Fl